1. Network in your peer group.
2. Emerging artists will find private views at newer venues more useful than the Serpentine Summer party
3. Have business cards with you at all times and hand them out freely. These don’t need to be expensively made, but should be legible and easy to carry. This is the simplest way to get into someone’s address book
4. Maintain a list of all possible CV contents so you can customise a CV for each opportunity
5. Collect quotes about you and your work and gain permission from the individuals or organisations before using them
6. Keep copies of all articles, reviews and catalogue essays about your work
7. Don’t send slides to strangers: they end up in the bin.
8. Other people’s private views are not your opportunity to land a show at the venue yourself, but an informal 'hello’ or chat with the curator / director can be followed up later
9. Application processes are not 'subject to interpretation'; they are for following as asked.
10. Applications with information missing or extra information not asked for, or badly labelled slides is irritating for the recipient of the application and will work against you.
11. only provide what has been asked for, and make sure you don’t provide anything else.
Comments
Business cards
Just a tiny point on this - if you do have business cards printed, make good use of both sides. A good example of your work would work well on one side with your details on the other.
Also, on your email signature, include any places where people can find you online, including Linked In, Facebook, MySpace and Twitter. This will help extend your reach online.